FLAV•R•PAC is a brand by Norpac which is a farmer owned business that sources its own produce through a wide variety of growers in Oregon’s Willamette Valley.
I have been involved in many package design projects with Norpac under the art direction of Anton of Anton Kimball Design.
This set was specifically design for the Costco retail market and exclusively sold through costco.
All vegitable graphics were first hand drawn for total compositional control before the final photoshoot.
Scope of this project includes:
• Graphic, package design, layout and photo editing – Mark Johnson
• Rough package layout and traditional hand drawn sketches – Anton Kimball of Brand Rapid Design